Kickpages Review (2020) – Discover How The Newest Landing Page Builder Compares To The Competition?

Let me start off by saying I wrote this Kickpages review out of necessity.  We could find no other review, at the time of this writing, that offered readers an honest view of this new platform.  Unfortunately, most reviews about Kickpages are just affiliate marketers trying to push a product that they never used, tasted or smelled.  Even though Kickpages just recently became publicly available, we have been fortunate to have been using it for well over a year while it was in development.

I’ve included my “Welcome To Kickpages” email dated April 14, 2019, to show our lengthy history with Kickpages.

In full transparency, I am a full-time marketer.  While this means “Marketing” is in my blood, it also means that I know a good online product (especially a landing page builder) when I see it.  A land-page can be compared to street signs for a person driving a vehicle.  Without them, no one knows what we expect of them or what they should do next.  Not having either results in loss of time and money.

My team and I have had the ‘pleasure’ of using and experimenting with many of the popular landing page builders over the years.  A shortlist of these builders includes OptimizePress, Thrive Architect Page Builder, LeadPages, and yes – even ClickFunnels.  Many of these page builders were okay, but the ones that suited our needs came with too many limitations (number of funnels, the number of domains allowed, visits per month allowed, etc).

Prior to discovering Kickpages, OptimizePress was my go-to product for anything landing page or funnel related – but being WordPress-based is a tremendous disadvantage.  Along with other limitations, having to install WordPress & OptimizePress on each domain you wish to use it on was just too time-consuming.  Out of desperation, I even tried a hand full of page builder apps launched by marketers on a popular affiliate platform. But we won’t even waste your time talking too much about those platforms today. 

Even though Kickpages appears to be very new and many people haven’t heard of it until recently, we were fortunate to have stumbled on the platform in early 2019, long before the general public knew of its existence.  We have watched Kickpages grow from a very promising project to what I now feel is one of the absolutely best landing page platforms available in 2020.

Kickpages Review [Section I]:
Landing Page Can Make or Break A Marketing Campaign

Without a doubt, a well designed and properly functioning landing page is the lifeblood of any digital marketing campaign.  Without a high-quality landing page,  your visitor won’t know what to do next or know what we expect of them.  This means they often get lost or distracted and won’t complete the steps needed to purchase the product from the advertisement they just clicked.   

I can already hear some of you saying,  “I have a high-quality website so I just drive paid/targeted traffic directly to my homepage.” 

Yes, yes, we’ve all done this but if you haven’t already figured it out, this method works poorly and often proves to cost more money than it’s worth.   Trust me, if it worked, we’d all just send clicks directly to our homepage or affiliate links and call it a day. 

Landing pages typically take hours to build and one should know the technical knowhow of doing so.  If not, you may have to spend a fortune to hire a professional web designer to build multiple landing pages for a specific keyword or for different campaigns.

Let Me Share A Secret Very Few People Will Admit To:

No matter how experienced in marketing you might be, only a tiny percentage of landing pages you create will ever become profitable.  Landing page design is quite literally hit or miss – and when you find something that hits, you fine tune it and continue to optimize it to maximize your profits and ROI (return on investment).  This is very hard to do when you are handing out money hand over fist to web designers.  Don’t get me wrong, copyrighters and designers have their place – but, in my opinion, not in day to day landing page creation.

So what should you do when you need many landing pages and don’t have the time or money to spend on such an extensive project?    This is where you need an effective landing page creation tool like Kickpages.   This article provides a comprehensive review of Kickpages – what we consider the best landing page creation tool on the market today.

Kickpages Review [Section II]:
What Is Kickpages?

This is the part of the review where most bloggers say, “Kickpages is the latest, greatest, and last page builder you will ever need!”  That’s a huge statement and while it might be true, let’s keep this review real.  What I can ethically say is once I tried Kickpages, I knew this platform was exactly what we were looking for (and more).  In this Kickpages review, we’ll dig deeper and talk a lot more about why I choose Kickpages vs other landing page builders that have been on the market for years.

Whether you want to create professional landing pages, full websites, funnels, membership sites, or just a random web page,  Kickpages gives you access to a diverse set of tools and assets to complete the job.  If that’s not enough, they will host anything you create in Kickpages on one of the most reliable cloud hosting providers in the world; we’ll talk more about that later.

What Coding Experience is Needed To Build A Site In Kickpages?

Like all the best landing page builders of 2020, Kickpages provides a WYSIWYG (What you see if what you get) drag-and-drop graphical editor.  This means you need not understand PHP or HTML to use the platform.  This is especially true when you take advantage of the thousands of design blocks within the platform (see Section III).  If you’re a more advanced user, the Kickpages platform offers you plenty of opportunity to show off your coding skills in custom code, custom CSS, and customer .JS blocks. The user interface is quite intuitive and you shouldn’t have any problems navigating no matter your skill level.

Will My Pages Show Correctly On Android and Apple Devices?

Anyone that has been working online for any amount of time knows that there’s a monumental shift towards optimizing online content from just desktop environments to now include mobile devices such as IOS and Android.  Google now uses mobile responsiveness as a significant factor when deciding where your web page will rank in its search listings.  Don’t want to have to understand what all that means?  You don’t need to!  The built-in technology in Kickpages makes your content look good on nearly any device.

I Still Need Pretty Pictures To Put In My Landing Pages! 

Most of us have used the idiom, “A picture is worth a thousand words” but never has this been more true than when you’re trying to communicate something online.  Let’s face it, many people have short attention spans.  With services such as Intragram and TikToc, people are used to visual content.  It’s becoming more of a challenge to grab (and keep) your visitors’ attention.  This is where high-quality visuals come in to play; except royalty-free images are often expensive or hard to find.  No Longer! 

Kickpages users have no trouble finding visual assets.  We have access to an extensive collection of images, Millions in fact!  Not only does the platform have its own collection of backgrounds and marketing images but we have access to some enormous collections of images from third-party providers.  I believe Kickpages pulls images from Pixabay, Pexels, Unsplash, and a few others.

Does Kickpages Play Nice With My Autoresponder And Other Third-Party Tools?

I get it, believe me!  In fact, this is one of the few weak parts of Kickpages when I first signed up in early 2019 but I was still able to make everything work.  Back then, we had to get a little creative with integrating our third-party tools, autoresponders, and services.  Boy oh boy has Kickpages grown up!  In July 2019, we received an update that took away any integration woes we might have previously had. 

These days, it’s easier than ever to make your third-party services work with Kickpages.  Kickpages now works with AWeber, MailChimp, GotoWebinar, Sendiio, Mailer, Constant Contact, Demio, GetResponse, Elastic-Email, and Active Campaign.  In fact, with Zapier integration, you can link your Kickpages sites to over 1500 Zapier compatible sites, services, and tools.  As long as your other tool is Zapier compatible, you shouldn’t have any trouble making it work correctly with Kickpages.

The All Important Insights, Visitor Logs, And Geographical Data?

Here’s where I get to shift gears a bit.  In the beginning of this Kickpages review, I promised to keep this article honest. Kickpages offers Page Statistics & Reports.  You can see page traffic & basic referral stats… but that’s it.  Yikes!  Before you freak out, let’s talk about this for a minute.  There’s two types of users:  Beginner or casual user who will find these reports adequate.  Then we have the power marketers who look at Page Statistics, Insights, and Geographical visitor reports like a 15-year-old watching the naughty channel.

In my experience, most of us marketers that have been doing this for a long time already have our own favorite Insights / Tracking software for our business.  We have it integrated in every part of our business from our CRM to our Autoresponder and maybe even tied into social media.  Any tracking service or software that I can think of will be compatible with Kickpages using the advanced custom code / custom .JS functions.

Kickpages Review [Section III]:
Design Blocks And Templates?

The Design Blocks function of Kickpages is so unique, we had to talk about it completely separate.  This is what will make designing your pages incredibly simple.  You’re probably thinking, “Templates, right?”  No!  Design Blocks are different. 

Since the early days of web design, we’ve heard the word, “Templates.”  These are usually entire web pages or, in this case, landing pages that are configured in a way that allows the designer to change a few things to “make them you’re own.”  More times than not, unless you put a lot of time and work into this editing, most of the sites that use the same templates look the same.   

On top of traditional ‘Templates’ looking the same, landing page and funnel templates have also haven’t been known for being inexpensive.  Look at the ClickFunnels Marketplace who sells their subscribers templates and funnels for a variety of prices, some running as much as $997 USD (onetime free).  Remember, that $997 is for just the template and has nothing to do with the monthly subscription cost for their platform.

You Are Never Forced To Start From Scratch With Kickpages

You have immediate access to a stunning library of engaging mini-templates (called design blocks) to build whatever website or landing page you might need.   While most landing page design software includes templates or themes, design blocks are a unique feature found in Kickpages. 

Design blocks include any element you might need in your web page – headers, buy boxes, footers, headlines, pricing plans, testimonials, etc.  Simply drag each element into your workspace to create your own template; this makes each template quite unique.  You then edit your custom template that you made from the combined design blocks and you just saved yourself hours of design work.  You can even save your own design blocks to use on future web pages.  I have several custom design blocks saved – most are footers.