Kickpages Review (2020) – Discover How The Newest Page Builder Compares all-around To Its Competition?

Let me start off by saying I wrote this Kickpages review out of necessity.  We could find no other site, at the time of this writing, that offered readers a genuine in-depth review of the Kickpages platform.  Unfortunately, like most products, many Kickpages Reviews are created by people trying to promote a product that they never used, touched, or smelled. 

The development of Kickpages is so active, this review is a perpetual work-in-progress and we’ll expand this review of Kickpages as often as possible.

Let’s get this out of the way. As I said above, we’re a proud Kickpages subscriber and know the capabilities and limitations of this platform.
I’ve included my “Welcome To Kickpages” email dated April 14, 2019, to show our lengthy history with Kickpages.

In full transparency, I’ve been a full-time marketer for over 10 years.  No, not one of those unethical people that promote products through lies, SPAM, and false promises. You’ll have to visit one of those other review sites for that; google’s full of them. 🙂 Because I’m a marketer, I know a good online product (especially a landing page builder) when I see it.  

My team and I have had the pleasure of using and experimenting with many of the popular landing page builders over the years.  A shortlist of these builders includes OptimizePress, Thrive Architect Page Builder, LeadPages, and yes – even ClickFunnels.  Many of these page builders were okay, but the ones that suited our needs came with too many limitations (number of funnels, the number of domains allowed, visits per month allowed, etc) and often the price was hard to justify.

Prior to discovering Kickpages, OptimizePress was my go-to product for anything landing page or funnel related – but being WordPress-based is a tremendous disadvantage.  Along with other limitations, having to install WordPress & OptimizePress on each domain you wish to use it on was just too time-consuming.  Out of desperation, I even tried a hand full of page builder apps launched by marketers on a popular affiliate platform. We won’t even waste your time talking too much about those platforms today. 

Even though Kickpages may appear to be the new kid on the block, it’s been in development for quite a while; kept under wraps until its development team felt it was ready. Fortunately for me, I stumbled on Kickpages in early 2019, long before the general public knew of its existence. 

Kickpages Review [Section I]
Why Is A Quality Landing Page Builder So Important

Since writing this review, I’ve received a lot of questions regarding landing pages and asking if landing pages are truly necessary. The quick answer is, “Yes, absolutely!” but I wrote an entire article on the subject where I talk about all the whys and hows.

Related Article: Are Landing Pages Important? What Do I Need To Know To Build An Effective Landing Page?

After trying everything else, we learned that a well designed and properly functioning landing page is the lifeblood of any digital marketing campaign.  Without a high-quality landing page,  your visitor won’t know what to do next or know what we expect of them.  This means they often get lost or distracted and won’t complete the steps needed to purchase the product from the advertisement they just clicked.   

I can already hear some of you saying,  “I have a high-quality website so I just drive paid/targeted traffic directly to my homepage.” 

Yes, yes, we’ve all done this but if you haven’t already figured it out, this method works poorly and almost always proves to cost more money than it’s worth.   Trust me, if it worked, we’d all just send clicks directly to our homepage or affiliate links and call it a day.  This method worked through the 90’s and maybe even up to 2010.

The only problem with landing pages is they typically take hours (or days) to build and if you don’t have the technical knowhow of doing so. If you don’t have the technical skills, it can cost you a small fortune to have a designer do it for you.  Unfortunately, If you consider the fact a single landing page is likely going to do very little for your business… things can become depressing very quickly.

With access to a to the right page building platform, you can create easily create landing pages or even complete funnels within minutes. Being able to do this, and so much more, is what makes

With access to a to the right page building platform, you can quickly and easily create landing pages or even complete funnels within minutes. Being able to do this, and so much more, is what makes Kickpages indispensable to nearly any business.

In this Kickpages review, we’ll dig deeper and talk a lot more about why I choose Kickpages vs other landing page builders that have been on the market for many more years.

Whether you want to create professional landing pages, full websites, funnels, membership sites, or just a random web page,  Kickpages gives you access to a diverse set of tools and assets to complete the job.  If that’s not enough, they will host the pages you create on one of the most reliable cloud hosting providers in the world; we’ll talk more about that later.

Like all the best landing page builders of 2020, Kickpages provides a WYSIWYG (What you see if what you get) drag-and-drop graphical editor.  This means you can drag-and-drop assets to the work area and see your website, for the most part, how it will look after it’s published. An interface of this style and quality also means you can create very impressive projects, all without needing to know or understand PHP or HTML. This is especially true you discover Kickpages diverse templates and design blocks. We’re going to talk a lot about them in Section III below.

As you can see from the image comparison below, the layout of the website while in construction looks nearly identical to the website after it’s published. This is a big deal, believe me, as every WYSIWYG editor is not built equal and many can (and will) annoy you silly. Over all, am very pleased with the Kickpages interface and believe you shouldn’t have any problems navigating the platform no matter your skill level.

Slide the bar in the image left & right to compare the page construction area to the finished product.

Now that we got all of that out of the way, let’s talk about Kickpages – the real reason you’re here. This is the part of the review where most bloggers will say, “Kickpages is the latest, greatest, and last page builder you will ever need!”  That’s a huge statement and while it might be true, let’s keep this review down to earth.  What I can ethically say is once I tried Kickpages, I knew this platform was exactly what we were looking for (and more).

Advanced and intermediate users, I didn’t forget about you! The Kickpages platform offers you plenty of opportunity to show off your coding skills. Simply leverage the custom code blocks and fields. The user interface is quite intuitive and yet very flexible.

Feel free to Scan this QR Code with your mobile phone camera to be taken directly to our Kickpages Sample landing page on that mobile device. That way you look at a Kickpages mobile landing page for yourself. Anyone that has been working online for any amount of time knows that there’s a monumental shift towards optimizing online content from just desktop environments to now include mobile devices such as IOS and Android.  Google now uses mobile responsiveness as a significant factor when deciding where your web page will rank in its search listings. 

This is an area that I want to remain 100% honest, yet be very clear because Kickpages does an overall fantastic job of being mobile responsive. Because there are so many types of mobile devices, all from different manufacturers who use different hardware variables (e.g. screen resolutions) – mobile device responsiveness is simply not a science, yet!

Can you login to Kickpages, design a beautiful web page on your desktop computer, and publish it where it will display perfectly on every mobile device available? Sure, maybe. But to be honest, I’m rarely that lucky. Almost always I will find one or two minor issues that need to be tweaked; this is especially true when using custom CSS options. Rarely do I run into a major design issue but luckily Kickpages gives us the tools we need to fix these few oddities.

When I find a header or image that is misbehaving and isn’t formatting correctly on mobile, I have a few options. One option is simply to disable that image from displaying on mobile. Many times I do this if the item in question is optional and won’t be missed.

Occasionally, I’ll have a display issue with something that is a “Must Have” item and it simply won’t format correctly simultaneously for desktop & mobile devices. In this case, I’ve learned a trick that works every time. I simply disable that problem Image, header, or button from displaying on mobile and then creating a new item to replace it, formatted specifically for mobile, and make it visible for mobile devices only. Nearly any asset (image, button, header, paragraph, etc) can be set to display on Desktop, Mobile, or both. This gives you a tremendous amount of flexibility when designing your pages.

Most of us have used the idiom, “A picture is worth a thousand words” but never has this been more true than when you’re trying to communicate something online.  Let’s face it, many people have short attention spans.  With services such as Intragram and TikToc, people are used to visual content.  It’s becoming more of a challenge to grab (and keep) your visitors’ attention.  This is where high-quality visuals come in to play; except royalty-free images are often expensive or hard to find.  No Longer! 

Kickpages users have no trouble finding visual assets.  We have access to an extensive collection of images, Millions in fact!  Not only does the platform have its own collection of backgrounds and marketing images but we have access to some enormous collections of images from third-party providers.  I believe Kickpages pulls images from Pixabay, Pexels, Unsplash, and a few others.

Once you learn how to utilize landing pages to their fullest, your landing page builder will become the center of your entire marketing universe. Intergrations are so incredibly important and was a concern of mine when I started using the platform.  Lucky for us, Kickpages developer Martin Crumlish, knows how important it is for Kickpages to communicate with all the popular third-party platforms.

These days, it’s easier than ever to make your third-party services work with Kickpages.  Kickpages now works with AWeber, MailChimp, GotoWebinar, Sendiio, Mailer, Constant Contact, Demio, GetResponse, Elastic-Email, and Active Campaign.  In fact, with Zapier integration, you can link your Kickpages sites to over 1500 Zapier compatible sites, services, and tools.  As long as your other tool is Zapier compatible, you shouldn’t have any trouble making it work correctly with Kickpages.

Here’s where I get to shift gears a bit.  In the beginning of this Kickpages review, I promised to keep this article honest. Kickpages offers Page Statistics & Reports.  You can see page traffic & basic referral stats… but that’s it.  Yikes!  Before you freak out, let’s talk about this for a minute.  There’s two types of users:  Beginner or casual user who will find these reports adequate.  Then we have the power marketers who look at Page Statistics, Insights, and Geographical visitor reports like a 15-year-old watching the naughty channel.

In my experience, most of us marketers that have been doing this for a long time already have our own favorite Insights / Tracking software for our business.  We have it integrated in every part of our business from our CRM to our Autoresponder and maybe even tied into social media.  Any tracking service or software that I can think of will be compatible with Kickpages using the advanced custom code / custom .JS functions.

The Design Blocks function of Kickpages is so unique that we deserves its own section.  This is what will make designing your pages incredibly simple.  You’re probably thinking, “Templates, right?”  No!  Design Blocks are different. 

Since the early days of web design, we’ve heard the word, “Templates.”  These are usually entire web pages or, in this case, landing pages that are configured in a way that allows the designer to change a few things to “make them you’re own.”  More times than not, unless you put a lot of time and work into this editing, most of the sites that use the same templates look the same.   

On top of traditional ‘Templates’ looking the same, landing page and funnel templates have also haven’t been known for being inexpensive.  Look at the ClickFunnels Marketplace who sells their subscribers templates and funnels for a variety of prices, some running as much as $997 USD (onetime free).  Remember, that $997 is for just the template and has nothing to do with the monthly subscription cost for their platform.

….You Are Never Forced To Start From Scratch With Kickpages

You have immediate access to a stunning library of engaging mini-templates (called design blocks) to build whatever website or landing page you might need.   While most landing page design software includes templates or themes, design blocks are a unique feature found in Kickpages. 

Design blocks include any element you might need in your web page – headers, buy boxes, footers, headlines, pricing plans, testimonials, etc.  Simply drag each element into your workspace to create your own template; this makes each template quite unique.  You then edit your custom template that you made from the combined design blocks and you just saved yourself hours of design work.  You can even save your own design blocks to use on future web pages.  I have several custom design blocks saved – most are footers.